This Cookie Policy explains what cookies are, which ones traceoai.com (the “Site,” operated by Traceo Ai, “we,” “us,” or “our”) uses, why we use them, and how you can manage your preferences. This policy should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, work more efficiently, and to provide information to the site owner. Cookies may be “session” cookies, which are deleted when you close your browser, or “persistent” cookies, which remain on your device for a set period or until you delete them. Similar technologies, such as pixels, web beacons, and local storage, work in comparable ways and are covered by this policy.
2. How We Use Cookies
We use cookies to:
Keep the Site secure and functioning correctly
Remember details you submit when leaving a comment
Understand how visitors find and use the Site, so we can improve it
Serve and measure the performance of advertisements
Display profile images next to comments via Gravatar
3. Types of Cookies We Use
Category
Purpose
Can be disabled?
Essential
Required for the Site to function (security, basic navigation).
No — needed for the Site to work
Analytics
Help us understand traffic and reading behavior (Google Analytics).
Yes
Advertising
Used to serve and measure ads (Google AdSense and similar networks).
Yes
Functional
Remember preferences, such as your name/email for future comments.
Yes
4. Cookies Used on This Site
The table below lists the main cookies used on the Site. Exact cookie names may vary slightly depending on plugin and browser updates.
Cookie
Set by
Purpose
Typical duration
_ga, _ga_*
Google Analytics
Distinguishes unique visitors and tracks site usage
Up to 2 years
_gid
Google Analytics
Distinguishes visitors for short-term reporting
24 hours
_gat
Google Analytics
Limits the rate of requests sent to Analytics
1 minute
__gads / __gpi / IDE / test_cookie
Google AdSense / Google Ads
Ad delivery, frequency capping, and measurement
Up to 13 months
comment_author_*, comment_author_email_*
Traceo Ai (WordPress)
Pre-fills your name/email if you comment again
Up to 1 year
wordpress_test_cookie
Traceo Ai (WordPress)
Checks whether cookies are enabled in your browser
Session
Gravatar-related cookies
Automattic (Gravatar)
Displays your profile photo next to comments
Varies
5. Third-Party Cookies
Some cookies are placed by third parties whose services appear on our pages. We do not control these cookies, and you should review the relevant third party’s own policy for details:
Where required by law — including for visitors in the European Economic Area, the UK, and Switzerland — we seek your consent before setting non-essential cookies, such as those used for analytics or ads personalization. If you do not consent, you will generally still be shown the Site’s content, but you may see only non-personalized ads, and analytics cookies may not be set.
If we add a cookie-consent banner or Consent Management Platform (CMP) to the Site, this section will be updated to describe how to view and change your choices at any time.
7. Managing Cookies in Your Browser
You can also control or delete cookies directly through your browser settings:
Chrome: Settings → Privacy and security → Cookies and other site data
Safari: Settings → Privacy → Manage Website Data
Firefox: Settings → Privacy & Security → Cookies and Site Data
Edge: Settings → Cookies and site permissions → Manage and delete cookies
In addition to cookies, we may use similar technologies such as web beacons, pixel tags, and local/session storage for purposes including measuring ad performance and remembering display preferences. These are covered by the same choices described above where technically possible.
9. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal reasons. Changes take effect when posted, and the “Last Updated” date above will reflect the most recent revision.
10. Contact Us
If you have questions about this Cookie Policy, contact us at:
